It was Virgil Abloh, from the United States with Ghanaian roots, who founded Off-White in 2012. Having already collaborated with Kanye West, Virgil Abloh created a brand that combined two different worlds: streetwear and luxury. That’s how Off-White became one of today’s most successful stories; with oversized volumes, technical fabrics and contemporary styling inspired by the hip-hop culture of the 90’s and the underground skaters. This new concept of contemporary luxury, never to sober but never “too much”, gave birth to unique creations like the Off Court 3.0 sneakers and the Industrial belt; which seems stolen from the street workers in order to transform classic jackets into contemporary luxurious works of art.
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